Intel to Launch Global AI Experience Stores Ahead of the 2025 Holiday Season
Intel has announced the launch of its Intel Experience Stores for the upcoming 2025 winter holiday shopping season. The first store will open in New York City, with additional locations to follow next week in London, Munich, Paris, and Seoul.
Building on the success of Intel’s 2024 London Experience Store, this year’s locations will showcase interactive AI PC exhibits developed in collaboration with Intel’s global technology partners, including ASUS, Acer, Dell, Google, HP, Lenovo, LG, Microsoft, MSI, and Samsung.
“We’re thrilled to partner with global retailers and technology leaders to bring this AI-powered shopping experience to consumers around the world during the holiday season,” said Brett Hannath, Intel’s Vice President and Chief Marketing Officer. “AI has the potential to enhance everyday life, and through these experience stores, visitors can discover how Intel and its partners are creating new ways for people to connect, create, work, play, and learn.”
A New Way to Explore AI-Powered PCs
Each Intel Experience Store will give visitors the opportunity to discover the latest AI PC capabilities and applications — innovations that often go unnoticed in broader conversations about artificial intelligence. Shoppers will be able to engage hands-on with next-generation technologies and see how AI is transforming personal computing in real-world scenarios.
Store Locations and Dates
• New York City: 1251 Sixth Avenue — October 29 (Wed) to November 30 (Sun)
• London: 95 Oxford Street — October 30 (Thu) to November 30 (Sun)
• Munich: Viktualienmarkt 6 — October 30 (Thu) to December 9 (Tue)
• Paris: 14 Boulevard Poissonnière — November 4 (Tue) to November 30 (Sun)
• Seoul: OPUS 407, 1318-1 Seocho-dong — October 31 (Fri) to November 30 (Sun)
The Intel Experience Stores will serve as immersive destinations where technology, creativity, and innovation meet — giving consumers a firsthand look at how AI is shaping the future of computing.